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Cookie Policy

Effective 26 April 2026

This Cookie Policy explains how ninthLABS Ventures Pty Ltd (“ninthLABS”, “we”, “us”) uses cookies and similar technologies on the OBEL™ marketing website (useobel.ai). It does not cover cookies used inside the OBEL™ application platform itself.

1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They allow the site to remember information about your visit and improve your experience. Some cookies are essential for the site to function; others are optional and require your consent.

2. Cookies We Use

Strictly Necessary

No consent needed

These cookies are required for the OBEL™ platform to function. They manage your authenticated session and cannot be disabled.

NameProviderPurposeDuration
__sessionClerkMaintains your authenticated sessionSession
__client_uatClerkTracks unsigned-in client activity for Clerk1 year

Analytics

Consent required

These cookies help us understand how visitors use the OBEL™ marketing site so we can improve it. They are only loaded after you provide consent.

NameProviderPurposeDuration
_gaGoogle AnalyticsDistinguishes unique users2 years
_ga_*Google AnalyticsPersists session state2 years

3. Your Consent Choices

When you first visit this site, a consent banner is displayed. You can accept or reject analytics cookies at that point. Your choice is stored locally in your browser using the key obel_cookie_consent.

To change your choice, clear your browser's localStorage for this domain, or contact us and we will guide you through the process. Strictly necessary cookies cannot be disabled as they are required for authentication to function.

4. Browser Controls

Most browsers allow you to refuse cookies entirely or to be alerted when a cookie is set. Disabling strictly necessary cookies will prevent you from signing in to OBEL™. Analytics cookies can be disabled without affecting core functionality.

  • Chrome: Settings → Privacy and security → Cookies and other site data
  • Firefox: Settings → Privacy & Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Manage Website Data

5. Third-Party Analytics

We use Google Analytics to collect anonymised information about how visitors use this site. Google may process data in the United States. You can opt out of Google Analytics tracking across all websites using the Google Analytics Opt-out Browser Add-on.

6. Contact

Cookie or privacy questions: privacy@ninthlabs.ai
ninthLABS Ventures Pty Ltd, New South Wales, Australia